The rise of documentary film #
These platforms have introduced landmark works such as ‘The Romantics’ and ‘The Hunt for Veerappan’, attracting a growing audience who are captivated by true and authentic stories.
This development indicates a significant shift in the Indian media landscape, where the demand for diverse and real content is taking center stage, providing new perspectives on the world and society.
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Catalyst for change #
OTT platforms have not only diversified content offerings but have also driven innovation in documentary storytelling. This revolution is characterized by a mix of genres and an in-depth approach to handling subjects, making documentaries more appealing to urban and educated audiences.
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Nikhil Madhok, co-head of original content at Prime Video, stressed that the ease of production and attractive return on investment of these formats make them an increasingly preferred choice for creators and broadcasters.
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A captivating variety of topics #
Streaming platforms are no longer limited to conventional themes. They explore topics ranging from sports to artist biographies, as shown in a documentary about the career of Canadian rapper AP Dhillon. This diversity of content attracts viewers who want to understand different aspects of today's world.
Girish Dwibhashyam, chief operating officer at DocuBay, said the growing interest in documentaries has driven the expansion of their catalog, even including subscriptions to other dedicated streaming services such as Discovery+ and Curiosity Stream.
- Exploring new narrative forms
- Diversification of themes and subjects discussed
- Strengthening relationships with real, impactful stories
Modern documentaries, thanks to OTT platforms, are no longer just a means of entertainment; they have become a powerful tool to educate, inform and inspire urban dwellers to explore realities often left untouched by traditional media. This shift, driven by quality production, promises a bright future for the documentary genre as a mainstream entertainment form in India. As you read these stories, you will discover a world rich in insightful narratives and life lessons.
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