KONTAN.CO.ID – HERE Technologies, a leading location data and technology platform, today announced that DANA, one of the largest digital wallet services in Indonesia, has used HERE location services to support its location services. financial inclusion in Indonesia.

Indonesia has the third largest population in the world after China and India[[i]]for the population that lacks traditional bank accounts or access to banking services or who are often labeled as unbanked, even as the pandemic has accelerated the acceptance and adoption of digital financial services. To support the economic recovery, the Indonesian government has launched the National Financial Inclusion Strategy[[ii]]or SNKI which aims to achieve 90% financial inclusion by 2024.

As a growing financial technology company in Indonesia, DANA strives to provide a trusted digital payment platform to the people of Indonesia, where business partners and consumers can transact securely and comfortably. To this end, the DANA platform uses the API (Application Programming Interface) of HERE Geocoder and Reverse Geocoder to reach users – especially those in rural areas, providing a better experience for their users. For DANA partners, HERE’s API technology also allows them to deliver digital offerings designed more efficiently around their users.

Vince Iswara, Co-Founder and CEO of DANA Indonesia, said, “We remain committed to using our inclusive financial technology platform to drive national economic growth. Therefore, we have combined our lifestyle-based financial app with the HERE platform to ensure that we also reach a large portion of the unbanked Indonesian population as well as those who already have a bank account but do not yet have a bank account. accessed other financial products. ), and make it easier for Indonesians to transact. »

HERE Geocoding’s API technology provides precise geographic coordinates of known addresses, places, localities or administrative regions in more than 100 countries and regions. Additionally, HERE’s reverse geocoding capability allows DANA users to find the nearest address using coordinates or selecting a location point from the in-app map.

Over the past four years, DANA has reached over 110 million users with an average of 10 million transactions every day. With the help of HERE Technologies, the fintech company hopes that DANA’s growth will be positive and more inclusive thanks to the rise of location-based transactions.

Abhijit Sengupta, Senior Director and Head of Business for Southeast Asia and India at HERE Technologies, said, “We are proud that HERE location services are helping DANA to strengthen financial inclusion in Indonesia and lay the foundations for sustainable economic growth for the country. Location data is firmly embedded in our daily activities and with the currently booming digital ecosystem in Indonesia and Southeast Asia, there is still a huge opportunity for businesses to leverage location intelligence to bridging the financial inclusion gap in Indonesia.

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